Comments on: Has Firefox lost its mojo?

By: NicolÃ¡s - Zona Firefox

NicolÃ¡s - Zona Firefox — Thu, 04 Jan 2007 04:29:58 +0000

May be is not the best way placing ads on TV. It is all discutible, but i agree with all ways to promote Firefox. I agree with your comments and it’s true, may be another way is more effective, but i think also that all ideas are good. Firefox is the browser of the community and all community ideas may be right. We need more effort and all constructive ideas are nice. May be right put ads and also banners on popular websites too, and etc.
Sorry for my english :)

By: Frank Moorman

Frank Moorman — Thu, 04 Jan 2007 04:27:46 +0000

Greg makes a very good point. I would like to ad to Percy’s comment though… If we take targeted ads one step farther, we could probably specify to serve the ads only to people running IE. Why pay to advertise your product to people who already use it.

Maybe spend the money to sponsor web search results from google. Target people who are looking for spyware remover and advertise Firefox as a way to prevent adware/spyware. This is just one possibility, I am sure there are many more.

By: Percy Cabello

Percy Cabello — Wed, 03 Jan 2007 16:05:33 +0000

Greg, that makes pretty much sense. It seems like the obvious way to go and I wonder why this channel haven’t been tried before. I guess it must be cheaper and better targeted as you mention.

By: Greg

Greg — Wed, 03 Jan 2007 15:58:54 +0000

Since Firefox can’t get themself an OEM desktop default type situation, ads make sense. On TV tho? I don’t know about that. It would make more sense to place ads in places that would more likely hit internet users though. I suspect more old people who don’t use the net and people in general who aren’t avid net users, watch more TV than YouTube…so what do they really care about another web browser as long as the one they already have works?

Placing ads on specific internet sites would probably be a better idea. It would be cool to see a Firefox ad at a place like cnn.com or myspace.com or something. People who use the net, care about their net experience. People watching TV, might care or might not. TV’s a waste for this niche IMHO.